Business-to-Consumer Electronic Commerce

The most popular form of implementation Equivalent to retail shops May have speciality shops as well as malls Business to consumer electronic commerce is fast rising and is expected to overtake business-to-business electronic commerce by 2005 Provides a level playing field for technopreneurs

The Business-to-consumer electronic commerce business model is probably the most popular form of implementation as it typically requires a lower level of investment compared to the business-to-business electronic commerce model.

This type of model is equivalent to the traditional retail shops selling products and services to consumers. There may be specialty shops as well as the electronic equivalent of the traditional malls.

The Business-to-Consumer electronic commerce is fast rising and is expected to overtake the business-to-business electronic commerce implementation in the form of revenue generated by 2005. This is due to the enormous potential provided to technopreneurs, which provides them a level playing field with the larger organisation. A typical example is Amazon.com, which have over the last four years become the No 1 bookstore in the world surpassing traditional giants such as Barnes and Nobel.